DEC09/JAN10FEATURES
90
10498
110
BLOODY SHAME
Newly discovered diamond mines could have eased
Zimbabwe’s misery. Instead, they’ve set off a new round
of rape, murder, and corruption. By Joshua Hammer
SPECIAL REPORT
82 MISSIONARY
Whole Foods CEO John
Mackey is radical when it
comes to his diet, his politics,
and his meditation. But is his
vision to reshape capitalism
radical enough?
By Danielle Sacks
90 THE RISE AND
FALL OF DESIGN
WITHIN REACH
How the retailer that turned a
generation on to the modernist
aesthetic lost its soul.
By Jeff Chu
98 MIT’S JUSTICE
LEAGUE
A network of economists
called J-PAL is using randomized trials to determine which
poverty-fighting policies work
and which ones don’t.
By Ryan Blitstein
104 JEFFREY
KATZENBERG
HAS LAYERS
Dream Works Animation’s CEO
has outearned rival Pixar at
the box office—and launched
products for Intel and HP.
By Mark Borden
Photographs: Courtesy of Design Within Reach (chandelier),
Dream Works Animation (Shrek); Doug Menuez for Stocklandmartel
.com (J-PAL); Sabine Scheckel/Getty Images (carrots)
82
Fast Company Issue Number 141. Copyright©2009 by Mansueto Ventures, LLC. All rights reserved. Fast Company® is a registered trademark of Mansueto Ventures, LLC. Fast Company
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10 FAST COMPAN Y December 2009 / January 2010